Key Market Indicators
Sales of apparel in Germany is projected to reach €5 billion by 2026, down 3.8% from 2021's €5.8 billion. Since 2011, the German market has declined by 8.1% on an annual basis. In 2021, Italy led the way with €5.8 billion, followed by Germany, France and Spain. Meanwhile, German clothing expenditure is expected to slip by 0.3% to €56.9 billion by 2026 from €55.7 billion in 2021. Since 2000, German demand has dropped 1.9% each year. In 2021, the UK surpassed Germany for the top spot with €55.7 billion, with Germany, Italy and France taking up positions two to four respectively.
