Body Care Market Outlook 2024 - 2028

European Body Care Trends in 2024

Body Care is part of Personal Hygiene and includes a number of sub-sectors such as Deodorant and Soap. You may also be interested in Oral Hygiene.

European Body Care Revenue is projected to hit approximately €1.41 billion by 2028, up from around €1.47 billion in 2023. This marks an average annual growth rate of 0.2%. Over the past four years, the European market has seen a yearly increase of 0.8%. Italy leads the European market with revenues of approximately €409 million in 2023. Following Italy, Germany, the United Kingdom, and France hold the second, third, and fourth positions, respectively. Notably, Estonia has experienced a significant surge, with a year-on-year growth of 102% since 2019. In contrast, Sweden has seen a decline, with revenues falling by 7.1% annually over the same period.

Top 10 countries

In 2024 major markets in the Body Care Industry were:

• Italy
• Germany
• United Kingdom
• France
• Poland
• Belgium
• Greece
• Austria
• Bulgaria
• Spain

Body Care Market Data and Forecasts

Global Body Care Statistics

• Soap Import 192 countries (Africa, Sub-Saharan Africa, Asia...)
• Soap Export 186 countries (Africa, Sub-Saharan Africa, Asia...)
• Make-Up Import 190 countries (Africa, Sub-Saharan Africa, Latin America...)
• Make-Up Export 181 countries (Latin America, Asia, Africa...)
• Deodorant Import 190 countries (Africa, Sub-Saharan Africa, Latin America...)
• Fragrance Import 191 countries (Africa, Sub-Saharan Africa, Asia...)
• Skin Care Import 190 countries (Africa, Sub-Saharan Africa, Asia...)
• Deodorant Export 162 countries (Latin America, Asia, Africa...)
• Fragrance Export 177 countries (Latin America, Asia, Africa...)
• Soap Production 44 countries (Europe, Southern Europe, Northern Europe...)

Global Body Care Industry Database