Key Market Indicators
Ad revenue in the Netherlands is forecast to reach €7.1 billion by 2026, according to a new report. In 2021, Dutch ad revenue totaled €6.9 billion, a slight decrease of 1.8% from the previous year. Poland was the top market, with €6.9 billion, followed by Germany, Spain and France. Overall, the Netherlands has had a steady growth since 2013, rising by an average of 0% on an annual basis.